Duchess of Sussex’s key decision after LA wildfires could work in her and her husband’s favour, says expert
Meghan Markle teases new Netflix show in trailer
Meghan Markle’s strategic move regarding her new Netflix show could work in her and Prince Harry’s favour in the long run, according to a public relations expert.
The Duchess of Sussex was due to launch her new cookery show, With Love, Meghan, on the streaming giant on Wednesday.
However, due to the ongoing wildfires in Los Angeles, the show has been postponed until March 4.
Several Hollywood projects and awards shows have also been delayed, while the Sussexes have been spotted helping out in the area with those affected.
A PR expert has told the Mirror that the Duchess’s decision was the right one and that she could use the delay to her and Harry’s favour.
PR and personal branding expert Mayah Riaz told the outlet: “Given the severity of the wildfires, which have resulted in loss of life and property, proceeding with the show’s original release date could have been perceived as insensitive.
“In terms of choice, while Meghan could have proceeded with the original release, doing so might have attracted criticism for being tone-deaf to the ongoing crisis.
“Delaying the show allows her to avoid potential backlash and demonstrates respect for the affected communities.
“This brief postponement is unlikely to diminish audience interest. In fact, it may build anticipation and provide additional time for marketing efforts.
“Meghan hasn’t just delayed the premiere, but she and Harry have been actively involved in relief efforts. This has generated media coverage, indirectly benefiting the show’s promotion.
“I believe a longer lead time before the show’s premiere can help create more hype. It allows for a more comprehensive marketing strategy, including teasers, interviews, and promotional events, which can engage potential viewers and build anticipation.”
